Apeejay Bangla Sahitya Utsob - Partners 2018

First ever Bengali Literary Festival.
Bengali is considered the sweetest language of the world.
Considered as the Sweetest language of the world.
Bengali literature with its millennium-old history and folk literature has extensively developed since the Bengali Renaissance and is one of the most prominent & diverse literary traditions in Asia.
In 1999, UNESCO recognized 21^st Feb as International Mother Language Day.
Brand visibility across the border + a huge no. of followers.
Coverage in regional & national newspapers and television coverage.
Stall Space at the Festival Ground.
Promotions via Hoardings and social media.
This festival has special segments that cater to the youth.